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  • By Lift Media Group

Communicating in Color

Let’s just admit it, ours is an emotional world. We may not even realize it in the moment, but our emotions have a huge sway over our opinions and our decision-making process. We think with our emotions, and act accordingly. Many factors can influence our emotions, but one that is perhaps most associated with our […]
  • By Lift Media Group
  • In Graphic Design

The Graphic Arts of Communication

It is no secret. Creative types and business types think differently, communicate differently, and work differently. Therefore, it can often be a challenge for both sides to build an amicable working relationship. Ultimately, communication is key to achieving great results in this artist/client relationship. To help with your communicative efforts, we at Lift Media Group […]
  • By Lift Media Group
  • In Graphic Design

What Is the Standard Banner Image Size for Facebook, Twitter, and Other Social Media?

When creating social media profiles, you’ll quickly discover that each social media platform has its own unique banner image dimensions that allow the images to display optimally. Below, you will find the different dimensions that are recommended for all major social media platforms. For Constant Contact, a profile picture is not applicable. However, a great […]
  • By Lift Media Group
  • In Graphic Design

How Do I Write an Effective Blog? Check Out These Blogging Best Practices

Blogging has quickly become a significant tool of successful communications tactics. Blogging allows you to connect frequently with your target audience, as well as optimize your web content further to help boost site rankings on search engines. Follow these helpful tips below to establish your brand through your blog. Content Focus – Pick a topic […]
  • By Lift Media Group
  • In Graphic Design

How Do I Generate Interest in My Press Release from the News Media?

Press releases are a classic component in the media relations world. They alert those who disseminate our news (journalists, press members, editors, etc.) in a timely manner to get your message to your intended audience. However, there is fierce competition for these slots in physical/online newspapers. What can you do to stand out from the […]